October Lunch & Learn: Advertising, Disability and the Diversity Directive

Josh Loebner
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January 2017

The State of Advertising Breakfast & Seminar

January 24 @ 8:00 am - 10:30 am
The Palmetto Club, 1231 Sumter Street
Columbia, SC 29201 United States
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$20

The State of Advertising Breakfast & Seminar - Become informed about the most current issues facing the advertising industry today. Featuring special guest Clark Rector, Executive Vice President of Governmental Affairs, American Advertising Federation, Washington, D.C. Join AAF of the Midlands for a special legislative breakfast just days after the inauguration of the 45th president of the United States. These are uncharted times for all sectors of industry, including advertising. Learn about the most current issues facing our industry today, what we…

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February 2017

American Advertising Awards Preview Party

February 2 @ 5:30 pm - 8:00 pm
Art Bar, 1211 Park Street
Columbia, SC 29201 United States
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Can't wait for the American Advertising Awards (ADDY) Gala on February 18?  Join us for an evening of fun at the Art Bar and enjoy snacks sponsored by Cromer's! See ALL the American Advertising Awards entries before the winners are announced at the Awards Gala. FREE for everyone! All drinks will be 25% off during happy hour! Feb. 2nd 5:30 - 8pm Art Bar

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AAAwards Gala – The Party Formerly Known as the ADDYs!

February 18 @ 6:30 pm - 9:00 pm
Music Farm, 1022 Senate Street
Columbia, SC 29201 United States
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Join us for a night of celebration, music, and fun! Find out if your creative will rock the show here in the Midlands and start the roadie tour toward Nationals! Embrace your inner music lover by dressing in your favorite festival attire. Whether you love dancing under the sun or heading to an all-night rave, press play on this festival themed event with slamming styles fit for any stage. You got this... Ticket includes admission, open bar, dinner, and a night…

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March 2017

March Luncheon- Making It Up As We Go Along: How Improv Comedy Can Help Creative Agencies Travel at the Speed of Ideas

March 14 @ 11:45 am - 1:00 pm
Stone River, 121 Alexander Rd
West Columbia, 29169 United States
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$25

Making It Up As We Go Along: How Improv Comedy Can Help Creative Agencies Travel at the Speed of Ideas Creativity on-demand: it’s what our clients expect of us and pay us for. They want unique, unprecedented ideas for bringing attention to their product or service, and they want them yesterday. But given the everyday demands and deadline-pressures of our industry, how can we be creative quickly? And how can we ensure the best ideas not only float to the…

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April 2017

April 19 Luncheon – Demming Bass With Constant Contact

April 19 @ 11:45 am - 1:00 pm
Stone River, 121 Alexander Rd
West Columbia, 29169 United States
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$25

Please join us Wednesday, April 19 at Stone River for our next AAF luncheon, with guest speaker Demming Bass. Demming Bass is Constant Contact’s Regional Development Director for the Southeastern United States, where he directs the marketing and strategic business development initiatives in six states between Constant Contact and the small and medium-sized business community through innovative partnerships with chambers, associations, nonprofits, universities, faith-based communities, small business development centers, and more. He and his team of local experts have educated…

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May 2017

Life After Work: Redefining “Southern” for a New Era Public – Hosted by AMA Columbia and AAF of the Midlands

May 10 @ 5:30 pm - 8:00 pm
Za’s on Devine, 2930 Devine Street
Columbia, SC 29205 United States
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Free
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These are modern times, y’all, and Columbia is redefining "Southern" for a new era. In collaboration with AMA, our Spring Life after Work event will focus on Experience Columbia SC and how they are driving the rapidly growing tourism industry in the Midlands. Don't miss the opportunity to hear from the Experience Columbia SC team about the real Southern hot spot that will leave you looking forward to what's next.   Powered by Eventbrite

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May Luncheon: Telling Your Story to the People Who Matter

May 17 @ 11:45 am - 1:00 pm
Stone River, 121 Alexander Rd
West Columbia, 29169 United States
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May Luncheon

Michael Rentiers, President of Brands & Advocacy at Push Digital Charleston,  SC You would think a guy who worked on Capitol Hill, lobbied in states across country, lead public relations efforts for fortune 500 companies and managed political campaigns from the state to federal level would have settled on a career path. But his most rewarding decision was to walk away from a successful Public Affairs job to partner with his friend from college on a new venture. Four years ago…

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August 2017

AAF Kickoff & Art Auction

August 3 @ 5:30 pm - 8:00 pm
Agape Conference Center (The Venue on Main), 1620 Main Street
Columbia, SC 29201 United States
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Free
Artwork from previous AAF Art Auction

As much as we have enjoyed the balmy 100 degree weather and longingly stalking our friends’ vacation Instagrams from our desks – we are ready to kick off the new AAF year! But get ready because we’re turning things up a notch. Go ahead and mark your calendars for our annual AAF Kickoff & Art Auction on Thursday, August 3, 2017 at the Agape Conference Center (1620 Main St, Columbia, SC 29201). This silent auction featuring local masterpieces is the perfect…

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September 2017

September Lunch & Learn: Deciphering the Culture Code

September 21 @ 11:45 am - 1:00 pm
Agape Conference Center (The Venue on Main), 1620 Main Street
Columbia, SC 29201 United States
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Cultural Marketing is about pulling back the proverbial curtain to reveal the nuances that trigger the emotional connections consumers have with brands. Brands that often become woven into the cultural fabric of a community. Memories, personal experiences, and even traditions become closely associated with these brands to the point that the brand becomes an important part of the memory itself. The lines separating marketing and anthropology often blur, and language which once was paramount to any multi-cultural strategy, now hardly reflects what’s truly at the core of a community.

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October 2017

October Lunch & Learn: Advertising, Disability and the Diversity Directive

October 11 @ 11:45 am - 1:00 pm
Agape Conference Center (The Venue on Main), 1620 Main Street
Columbia, SC 29201 United States
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Josh Loebner

A half century after the Civil Rights Act and over two decades since the Americans with Disabilities Act, companies and their advertising agencies still struggle to create messaging that accurately reflects a diverse make-up. 3 takeaways from Josh’s presentation: Josh will educate in an easy-to-follow yet engaging style on the size, scope and buying power of minorities and in more detail, that of people with disabilities, the largest minority group in America. Josh will bring powerful stories and examples of…

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