May 8, 2020
AAF of the Midlands Announces Call for Public Service Applications
Local Advertising Organization Seeks Nonprofit Client for 2020-2021 Public Service Campaign
COLUMBIA, S.C. – The American Advertising Federation (AAF) of the Midlands recently announced they are accepting applications from nonprofit organizations to become the club’s public service client for 2020-2021. Each year, AAF of the Midlands selects one nonprofit in the community to assist them with their marketing and advertising needs.
To qualify to become AAF of the Midlands’ next public service client, applicants are required to be a 501(c)(3) nonprofit organization in Richland or Lexington County. Applications must be submitted no later than Friday, June 5, 2020.
AAF of the Midlands selected Vital Connections of the Midlands (VCM) to serve as their public service candidate for 2019-2020. VCM’s mission is to provide high-quality early childhood education and family-centered services for at-risk families and young children who are struggling with poverty, sometimes substance abuse and neglect.
About AAF of the Midlands
The Columbia Ad Club was founded in 1955 and is affiliated with the American Advertising Federation (AAF) which is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry worldwide. The affiliate’s name was changed in 2007 to AAF of the Midlands in order to enhance branding at the local, regional and national level. AAF of the Midlands is a member of Third District of the AAF, which represents South Carolina, North Carolina and Virginia. The AAF is dedicated to serving members by protecting and advancing advertising interests. AAF fulfills this mission through effective government relations, professional development, public education, advertising education, advertising standards, public service and recognition of excellence.